promotion of the tool (Biogas and Gasification Match making Platform)

Executive Summary

Task description from the Grant Agreement: The technology platform and cooperation will only become alive when the “right” markets players participate. DiBiCoo actively informs and engages a wide range of stakeholders from the biogas related business sectors such as manufacturing, engineering, services, policy and financing to become part of a biogas technology platform based on the Online Information System. Starting a business cooperation requests guided, reliable and transparent information transfer und mutual trust. This affects, especially, the presentation, content and communication of European technology and know-how provider and potential business partners around the world. AEA develops in close cooperation with all partners fair guiding principles for steering, registration, quality control and communication within the platform. Each country will have at least one information event on the new platform and will spread the information via press release.

Corresponding to the task description, task leader AEA has prepared, coordinated with all partners and published several press announcements and social media posts from the beginning of the promotion period starting in November 2021 after the platform was confirmed to be ready and launched, over the total time span of the remaining time of the project, i.e. six to seven months. During that promotion phase which was mainly targeted at a broad audience on social media such as LinkedIn, Twitter and Facebook, as well as versed media outlets such as the Energy News Magazine have been informed about the platform release, its features and benefits for the users. Furthermore, several engineering companies from Europe (Austria, Germany, Switzerland – DACH region) have been contacted to introduce the platform as dedicated B2B-matchmaking tool to actively expand international business opportunities.

Project partners from all participating target countries have presented the tool during their local workshops with a guiding tour through the features of the platform. Thereby, biogas and gasification project developers in emerging and developing countries have been informed about key technology providers which are needed to succeed in local project developments. Local project partners and developers were additionally interviewed about how the project development has benefited from the collaboration with DiBiCoo and its experts, showcasing the possibilities of the matchmaking tool to other interested project developers in their region and beyond. The main key indicator for the success of the promotion activities, which was set to count at least 200 registrations on the platform at the end of the project duration (M33).

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